local2digital

The machine, from the inside

This is what it does on its own, with the screens in front of you.

The same four steps as the homepage, but showing the work: where the list comes from, how the messages go out, how you get the phone number of whoever says yes, and how the appointment ends up booked.

Everything on this page is made up: the businesses, the phone numbers and the conversations. It is a walkthrough of how it works, not real customers.

Step 01

The list builds itself

You pick a trade and a city. Every business on Google Maps comes out with its phone number, with nobody copying and pasting anything.

List · dental + health + auto · Valencia
BusinessCityTradePhoneStatus
Sant Jordi Dental ClinicValenciadental612 34 56 78messaged
Nou Camí PhysiotherapyValenciahealth612 34 56 79messaged
Ferrer Brothers GaragePaternaauto612 34 56 80messaged
Marta Ruiz BeautyTorrentbeauty612 34 56 81queued
Ritme GymValenciafitness612 34 56 82queued
Vilanova OpticiansBurjassotoptical612 34 56 83queued

You do nothing.

Step 02

The messages go out on all three channels

Instagram, WhatsApp and email, each in the words of that trade. Not one message typed by hand, and no two the same.

Instagramfrom your own accounts

@santjordidental

Hi, I am writing about Sant Jordi Dental. When you are with a patient, who picks up the phone?
hi! honestly nobody, it goes to voicemail
WhatsAppthrough Meta official API

+34 612 34 56 80

Hi, quick question about Ferrer Brothers. While you are under a car, who answers the phone?
nobody, we call back later if we spot the missed call
I get it, that is how it goes in most shops. How many would you say you lose a day?
Emailon a separate domain

info@vilanovaopticians.es

Subject: the ones who call mid eye test
You cannot pick up the phone in the middle of an eye test, and whoever calls just calls the next one on Google. Does that happen to you?
Good morning, it does. Could you call me tomorrow morning?

You write nothing.

Step 03

You get their phone number the moment they say yes

Anyone who stays quiet gets two follow-ups. And the moment someone says "tell me more", the alert lands on your phone with their name and number, and the machine steps aside: a person closes that one.

You chase no one.

21:47

They said yes

Nou Camí Physiotherapy · Valencia

+34 612 34 56 79

"yes, tell me how it works"

Call them yourself: a message will not close this one.

Second follow-up sent

Marta Ruiz Beauty · Torrent

Step 04

And the appointment gets booked without you

This is the other half: when they call you and you cannot pick up. The assistant answers in 30 seconds, gives the price and the opening hours, and puts the appointment in your calendar.

You just close.

Sant Jordi Dental Cliniconline

Missed call · nobody could pick up

Hi, this is the assistant at Sant Jordi Dental. We just saw your missed call. What did you need? I can help here and book you in if you like.
I wanted a cleaning, how much is it?
A cleaning is 60 €. I have Thursday at 10:30 or Friday afternoon. Which suits you better?
thursday
Thursday 18 · 10:30 · CleaningMarta Ruiz · +34 612 34 56 78 · added to your calendar

That is all there is to it.

Four steps, three channels and an alert on your phone. The rest is it running every day without you having to watch it.